NetImpact "Sustainable Luxury" panel, 13 May

It was a great honor to join Jem Bendell, Founder of Lifeworth, Geneva, and co-author of WWF "Deeper Luxury" report, and Tim Han, founder of Timothy Han, London, upcoming brands of candles and body care good for the soul, on the "Luxury in a sustainable world" panel, at NetImpact 1st European conference, in Geneva. Prof. Bendell moderated the panel with wit and depth, illustrating the key trends that will lead luxury to re-think itself from a viewpoint of eco, social and longer term impact. Tim introduced the philosophy behind his trendsetting company, unveiling how the likes of Donatella Versace and British film celebrities go "green & soul" by choosing his candles and essentials. As a panelist, I presented some key highlights from the Wharton School Publishing research. Just one example: Did you expect China to go sustainable, when it comes to luxury? If your answer is "No", then think again: it will. Then, the floor was open for questions from the qualified audience, including business representatives from the likes of Lush, Edun and DHL, and a mix of bright MBA students from all over the world, for a triggering Q+A. This was the first time NetImpact organized a European event, and coincidentally also the first panel where the Wharton School Publishing work on luxury and High End was discussed. It was, ca ca sans dire, a great pleasure to be there!